Phantom City Records founder and co-owner recently sat down to discuss what it’s like being an entrepreneur and to give young start-ups some advice along their journey.
Whatever it is, the way you tell your story online can make all the difference.
7 Tha Great goes Live From K104.5
7 Tha Great’s hot new freestyle live from K104 has generated over one-million views accumulatively since dropping early last week.
7 Tha Great Drops New Album "Grode"
‘Light it Up’ Hits the Charts
Less than six weeks following its release date, 7 Tha Great’s new single “Light It Up” reached #27 on Apple Musics hip-hop charts Wednesday.
7 Tha Great Set to "Light It Up" in 2021
Following a year fraught with loss, anger and uncertainty, independent artists like Dallas rapper 7 Tha Great are eager to get back in the hunt.
On Wednesday, the rapper announced May 15th as the working release date for his new single “Light It Up.” The new project will mark 7’s first major release since lockdown and one of the most anticipated of his career. According to sources close to the rapper, the record scored major co-signs from some of Dallas hottest DJ’s, promoters and radio personalities weeks before the project was officially slated.
“It’s been a minute since Caught A Vibe, everybody hungry for this,” 7 said.
While some artists used time during the pandemic for well-earned R&R, 7 stayed busy, creating content and growing his fan base - and it seems to be working. Over the last 9 months, from July, 2020 to March, 2021 7 grew his viewership on IG roughly 77%, up from 18K to 95K per post.
“Pandemic or not, me and my team push. That’s how I’m built, that’s how we built, period,” 7 said.
7 joins a deep pool of up-and-comers looking to gain ground in 2021. Notable mentions include, Benny The Butcher, Morray, Toosii, Che Noir, BFB Packman and Erica Banks, to name a few.
7 Tha Great’s single, “Caught a Vibe” breaks one-million views on WSHH and continues to gain traction. Earlier this month, the single broke into radio rotation in 11 markets across the country. Digitally, the track has seen comparable success, recording more than 600K streams on Spotify (as of May 2, 2019).
Read full article www.culture-hype.com/all-blog-posts/2019/2/20/musicmonday-feat-7-tha-great
The months of hard work appear to be paying off for Phantom City Records, as the label continues to draw attention from some of Dallas’ most prominent media outlets and publications.
Last Friday, D-Magazine released a profile piece -Click below to read full article!
Phantom City Records’ 7 Tha Great reaches new heights this week, after releasing his sophomore album, “Demigod” to unexpected acclaim.
In less than 26 hours after appearing on Apple Music, the project hit number one on Apple’s Most Trending Albums, ahead of Trey Songz and most notably Meek Mills, who dropped his new album on the same day.
7 Tha Great has been making some serious noise over the last six-weeks. His ‘Sunday Freestyle’ video’s alone have averaged an eye-popping 80K views per - topping out at 124K three weeks ago.
The momentum has a lot of fans, critics and local industry power-players excited about his upcoming album,“Demigod” - which is set for release December 1st at 12:01am.
7 Tha Great spent the better half of 2018 writing, recording and finalizing his sophomore album.
Musically, the project showcases a clarity and balance that is “atypical” of today’s mainstream hip-hop and honors a dynamic narrative that holds-attention from start to finish.
The 'Demigod' LP drops December 1st, and will be Phantom City Records most notable industry release to date.
As of late, streaming giant, Spotify has taken notice to Phantom City’s fusion projects, and has allotted high-profile playlist slots to a number of “drip-hop” tracks including- ‘BagU [feat] 7 Tha Great,’ ‘Whoopin’ Up [feat] 7 Tha Great,’ ‘Black Mamba [feat] 7 Tha Great,’ ‘Dope as Coke [feat] P. Rico’ and Dope Ninja’s, ‘1986.’
POOFY MAN - 1996 FT. LIL'BOBBY FISCHER
